top of page
Membership
Events
Family Business Insights
News

Subscribe to our newsletter

The Burden Of Expectation

Updated: Oct 2


Where we start, whether it’s in life or each new day, is a key driver of where and how far we go.


“When you ain’t got nothing, you got nothing to lose,” crooned Bob Dylan. It’s a phrase often used to describe sport teams toward the end a terrible season, yet who manage to upset a leading team with plenty on the line. The underdog may be down on talent and seem to have nothing to play for, yet they are able to rise above their level and outplay a superior team. People sometimes need to hit “rock bottom” before they can begin the climb up.


The other side of this coin is the team or player who continues to win, and each time the pressure builds to maintain that success. Rare is the player who gives it all up in their prime at the top of their game (Australian tennis player Ash Barty, who battled depression throughout her short career, is a notable exception).


There seems to be something liberating about reaching the point when there is nothing left to lose (cue Janis Joplin: “Freedom's just another word for nothin' left to lose”) - where the only direction is up. And the burden to remain at the top is palpable and can lead to all sorts of negative emotions and consequent behaviours.


Continuing the sports metaphors, Barry Switzer said “some people are born on third base and go through life thinking they hit a triple”. This succinctly describes unearned advantage, or “privilege”. Further, once on third base, scoring is actually the result of another person’s hit. So even if you acknowledge the contribution of others in giving you a head start, your own progress can be both limited and tainted because they are not the result of your own effort. That’s an awful way to live.


The common element in all these cases is one thing we instinctively do as humans: compare ourselves to others. We look at each other’s clothes, possessions, occupations and social media feeds and position ourselves relative to them. While we may be perfectly happy with our car, seeing someone who we’d consider a peer in a better car leads to feelings of inadequacy and jealousy.


The fact that we compare based on the superficial and external (and in the case of social media, possibly the fake) aspects of others’ lives doesn’t matter. The driver of the fancy car may be suffering from terminal cancer, clinical depression or be in an awful relationship. We point to rankings in rich lists as a measure of someone’s worth. Our minds are ‘cognitive misers’ - we seek shortcuts and simple ways to explain complex things. That translates to selective comparison with others, rather than viewing life as a package that has both positives and negatives.


This leads to one final lesson from the world of sport, and perhaps the most important one: few successful Olympic athletes compare themselves to others. Rather than seeking to run faster than others, they are constantly looking for their next “PB” - their personal best. Every day they aim to be a better version of themselves.


The burden of expectation is largely because of a focus on others – our position relative to them, and their expectations of us. But that position is an illusion we create. How we view our starting position (in life or each new day) is entirely up to us. Being our best is about being the best version of ourselves.


"Envy is inversely correlated with self-examination. The less you know yourself, the more you look to others to get an idea of your worth. But the more you delve into who you are, the less you seek from others, and the dissolution of envy begins." - Lawrence Yeo


Conversation Starters:

What are the expectations associated with being part of your family?

Are these implicit or explicit?

Do they come from the family? the community?

What does being part of your family mean (aside from the financial)?



About the Author: David Werdiger is director of Nathanson Pearson in Melbourne Australia, an established provider of practical and appropriate solutions specifically for high net worth families. As a published best-selling author of Transition he has assisted many HNW families to navigate the complexities of succession planning, intergenerational wealth transition, and family governance. David is a family enterprise advisor, tech entrepreneur, family office principal, best-selling author on wealth transition, experienced non-exec director, and a dynamic speaker and educator. Find out more here


Most Read Articles
Furniture Village Opens First Ever Scottish Store
Paul Andrews - Founder & CEO, Family Business United
St Austell Brewery Shares Sustainability Progress Report
Linda Andrews - Editorial Assistant, Family Business United
Royal Warrant Holders To His Majesty The King
Linda Andrews - Editorial Assistant, Family Business United
Christmas All Wrapped Up As JCB Toy Appeal Brings Festive Joy
Paul Andrews - Founder & CEO, Family Business United
Book Now For Our Flagship National Family Business Conference
Paul Andrews - Founder & CEO, Family Business United
Allied Vehicles & Spirit Of Christmas Bring Festive Magic To Children
Linda Andrews - Editorial Assistant, Family Business United
Untitled design copy (8) copy (4) copy-Medium-Quality (1).jpg

Subscribe to our newsletter

SIGN UP AND JOIN NOW!

FBU continues to expand and has a growing membership base around the world. Recognised as THE family business champions we have also gained recognition in both of the Top 100 Global Family Business Influencers list compiled by Family Capital. We are also the VOICE of the family business community, celebrating their contribution throughout the UK and beyond.

MA_logo_Accelerators_black.png
axiom-logo.png
BM_LOGO_PRIMARY_BLACK_RGB (1).png
western-pension-solution-logo.png
TYWD Logo_Gold & Blue Centered.png
Forsters-new.png
Goodman-Jones-gold-white-v2.png
Birketts_Logo_Strapline_WHITE_on_purple.jpg
Rickard-Luckin.png
Turcan-Connell.png
Gorvins.png
Foot-Anstey_Logo_RGB.png
MA_logo_Accelerators_black.png
axiom-logo.png
BM_LOGO_PRIMARY_BLACK_RGB (1).png
western-pension-solution-logo.png
TYWD Logo_Gold & Blue Centered.png
Forsters-new.png
Goodman-Jones-gold-white-v2.png
Birketts_Logo_Strapline_WHITE_on_purple.jpg
Rickard-Luckin.png
Turcan-Connell.png
Gorvins.png
Foot-Anstey_Logo_RGB.png
MA_logo_Accelerators_black.png
axiom-logo.png
BM_LOGO_PRIMARY_BLACK_RGB (1).png
western-pension-solution-logo.png
TYWD Logo_Gold & Blue Centered.png
Forsters-new.png
Goodman-Jones-gold-white-v2.png
Birketts_Logo_Strapline_WHITE_on_purple.jpg
Rickard-Luckin.png
Turcan-Connell.png
Gorvins.png
Foot-Anstey_Logo_RGB.png
Cleenol.png
John-Good.png
6 - Sound Leisure.png
mcalpine-logo.jpg
Potter-Space.png
9 - Bagnalls P&D Passion Logo_Colour.png
ridgeview.png
Malcolm Group Logo Black.png
Walkers-v2.png
JW-Lees-v2.png
Exclusive-Collection-logo-Matte-Black.png
Gap-Group-v2.png
9 - Caribbean Blinds - Logo - Black Background.png
1 - Furniture Village to use.png
Cleenol.png
John-Good.png
6 - Sound Leisure.png
mcalpine-logo.jpg
Potter-Space.png
9 - Bagnalls P&D Passion Logo_Colour.png
ridgeview.png
Malcolm Group Logo Black.png
Walkers-v2.png
JW-Lees-v2.png
Exclusive-Collection-logo-Matte-Black.png
Gap-Group-v2.png
9 - Caribbean Blinds - Logo - Black Background.png
1 - Furniture Village to use.png
Cleenol.png
John-Good.png
6 - Sound Leisure.png
mcalpine-logo.jpg
Potter-Space.png
9 - Bagnalls P&D Passion Logo_Colour.png
ridgeview.png
Malcolm Group Logo Black.png
Walkers-v2.png
JW-Lees-v2.png
Exclusive-Collection-logo-Matte-Black.png
Gap-Group-v2.png
9 - Caribbean Blinds - Logo - Black Background.png
1 - Furniture Village to use.png

Family Business United (‘FBU’) is an unparalleled rallying point and voice for the global family business community and an invaluable source of insight into the sector.  FBU is a resource for all, family businesses of all sizes and sectors, and their advisers, helping to raise the profile of the family business sector and to encourage greater awareness of the contribution that family firms make to the global economy through employment, income generation, wealth creation and charitable endeavours.

At FBU, everything we do is about the family business, creating the best resource available to help families in business get access to the resources and support they need to continue their family business journey, wherever it will take them.

bottom of page