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Bambino Mio Wins At Amazon Awards

29th November 2018 Paul Andrews

Digital businesses, including Bambino Mio, dominate the winners list at the 20th annual Amazon Growing Business Awards, celebrate the UK’s outstanding businesses.

Across the UK, Britain’s most promising businesses are celebrating their success in the annual Amazon Growing Business Awards, which honour the UK’s small and medium-sized enterprise leaders, recognising the achievements of seventeen growing UK businesses who won awards across a variety of categories that drive growth and represent Britain’s creative talents.

Bambino Mio, the UK’s most widely used reusable nappy brand was announced as the winner of the ‘Bridges Positive Impact’ award, this is a landmark achievement for Bambino Mio, with the company’s values and positive impact being recognised by prestigious organisations such as the Amazon Growing Business Awards which celebrate outstanding entrepreneurship and growth within UK businesses.

Collecting the award, Managing Director of Bambino Mio Guy Schanschieff comments, “Bambino Mio was founded because we were inspired to create products that were better for families, for babies and for the environment. To be recognised for having a positive impact by an industry leader like Amazon is a huge honour and shows that our hard work doesn’t go unnoticed.  Selling on Amazon has also opened up new markets for us and helped us provide reusable nappies to families all over the world, providing people with more product choice and helping the environment as we go." 

“We’ve had a great 2018 with more and more parents looking for alternatives to single-use plastics, including reusable nappies. We are growing revenue by 85% year-on-year, with this growth set to continue in 2019. Much of this success is down to the hard work and dedication of our engaged team.” 

The Amazon Growing Business Awards, created by Real Business and backed by the Confederation of British Industry (CBI), are now the most respected and well-established national recognition programme for SMEs and entrepreneurial success, with previous VIP guests including Bill Gates and Gordon Brown. 

This year’s Growing Business Awards saw a spread of winners across a variety of industries, including leisure, manufacturing, retail, technology and digital. With the majority of winners demonstrating excellent cases of digital technology and product innovation. 

Amazon UK Country Manager, Doug Gurr comments, “A huge congratulations to all the winners and businesses highly commended at this year’s Amazon Growing Business Awards. These businesses are the lifeblood of the UK economy and a true inspiration to others, so it’s great to see them recognised for their incredible entrepreneurship, creativity and innovative spirit at the awards.”   

Over the past year, Bambino Mio has experienced significant growth in the UK and in other markets around the world such as Germany, France, Australia and Italy among others. The company is reaching more parents than ever before and are working closely with retail partners worldwide; through a range of national and independent retailers such as Aldi (United Kingdom, United States, Australia), ASDA (United Kingdom), dm-drogerie markt (Germany), REWE (Germany), Carrefour (Spain) and many more. Sales continue to grow and this growth has been in no small part to the company’s values and digital success. 

As well as continuing to develop products that are ethical, innovative and successful, Bambino Mio see the importance of digital growth for its retailers too. Bambino Mio work directly with its current partners to provide then with high quality eco-friendly product alternatives to single-use plastics, as well as providing digital support to ensure digital success around the world.

With the recent expansion of their eCommerce website, the company’s digital strategy has gone from strength to strength. Bambino Mio’s branding and digital marketing vision has a key role to play in overall business objectives. By replicating their proven social, data-led digital marketing strategy across key markets around the world, it has allowed them to recruit new customers in these markets to this niche product category. 

As millennial parents begin to avoid single-use plastic products and look for more environmentally friendly alternatives, Bambino Mio’s product range offers parents significant financial savings while using products with less chemicals. For over 21 years now, Bambino Mio have been working hard to promote the benefits and use of reusable nappies and associated products. 

Growing from humble beginnings in 1997 to become the world’s most accessible reusable nappy brand, Bambino Mio products are available in over 50 markets worldwide. At the heart of the business and its success are the same family values: to provide parents with alternatives that are better for baby, better for parents and better for the environment. Bambino Mio’s multi award-winning range includes reusable nappies, baby accessories, swim nappies and potty training essentials.

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