Pentland Brands Limited has announced the appointment of Sara Brennan as its first ever positive business director.
In the newly created leadership role, Brennan will be tasked with looking at how Pentland, and its portfolio of sports, outdoor and lifestyle brands, can accelerate its positive business strategy to deliver on its commitment to take-action for people and our planet.
Chirag Patel, chief executive officer, Pentland Brands said, “As a business, we constantly factor in the social and environmental impact of what we do. Today, more than ever, it’s essential that we remain focused on our goal of being a positive business as it relates to people and our planet.”
“Sara has a wealth of experience and I’m really looking forward to seeing her bring our positive business ambitions to life across our business and portfolio of brands.”
Brennan joined Pentland, as head of corporate responsibility, in January 2019 and has played a key role in further embedding sustainability across the organisation. More recently she was instrumental in ensuring high standards of responsibility, accountability and transparency with suppliers and partners during the pandemic, for which Pentland was recognised in a special Ethical Fashion Guide: COVID-Edition published in October 2020.
On her appointment, Brennan said, “Pentland has a long track record of being a responsible business and I’m looking forward to working with everyone in the Pentland family – who I know really want us to make positive impact – across the areas of sustainability, ethical trade, health & wellbeing and the environment.”
Prior to Pentland, Brennan held a number of sustainability and ethical trade roles, across the FMCG, petroleum and chemical sectors, working for the likes of the Colart Group, Huntsman Corporation, and Givaudan. A Science and Law graduate, and alumni of Cambridge Institute for Sustainability Leadership (CISL), Brennan has a Masters in Sustainability and Responsibility from Ashridge Hult International Business School. She’s now studying for her PhD in organisational change; looking at examining how organisations operate, change and adapt.