Assistant Financial Controller Matthew Wroe has conquered his dyslexia and swapped numbers for words by writing a book in aid of his favourite charities.
The intrepid accountant and father-of-two has raised more than £25,000 for good causes over the last decade by taking part in endurance events – even climbing Mount Kilimanjaro.
Now he’s turning over a new page in his fundraising exploits by writing a children’s book based on the iconic JCB backhoe loader – with all the proceeds going to children’s charities to support vulnerable youngsters.
The illustrated book called The Little Yellow Digger That Saved Christmas is available from Friday (Sept 25th) – just in time for Christmas. Matthew has also produced an interactive colouring book with puzzles and activities which is out soon. Both are priced at £6.99 and available through Amazon.
Matthew, who works at JCB’s World Headquarters in Rocester, said: “In the past I have raised money by competing in ultra-marathons, Ironman challenges, climbing Mount Kilimanjaro and cycling from Alton Towers to the Eiffel Tower and back. I now have two young sons so taking part in endurance events is proving more difficult. Being dyslexic I decided to do something where I could involve my children while challenging myself.”
The book is written in a rhyming style, follows the adventures of a backhoe loader and is illustrated throughout. Money raised is being split between the NSPCC, Ronald McDonald House Charity, Birmingham Children’s Hospital and UNICEF.
Matthew said: “I am really pleased with the outcome and it is getting a great reaction including some celebrity endorsements. My sons Caius, six, and Roman, three, have asked me to read to their classmates at school – they are my biggest fans.”
More details can be found on the website at www.littleyellowdigger.com