Chris Hawksley, Managing Director of The Orange Square Company (a family firm and FBU members) has won the Industry Excellence Award 2019 at this year’s Copra Ball.
Chris Hawksley has taken the award for Industry Excellence for his role in the business that he founded almost 30 years ago alongside his father after identifying a gap in the market to distribute niche perfumery brands to the wider retail market. As the first and sole distributor of The House of Creed in the UK and Ireland, Chris has led the brand to unrivalled success; establishing it as the number one men’s fragrance brand within its points of distribution.
Chris is the cornerstone of The Orange Square Company’s success to date, growing it from its humble beginnings in 1991 to become the UK’s number one distributor of luxury niche fragrances that we know today, whilst maintaining a family ethos throughout the business.
Chris was somewhat shocked to hear the news adding that “Although I am very proud of what the business has achieved over the years, I never considered myself as someone deserving of individual recognition. I prefer to see the award as recognition for the company as a whole, for all the employees past and present who have been instrumental in delivering our mission to offer artisanal fragrance brands with compelling stories to tell our consumers.”
“Our success as a business can be put down to luck, timing and staff that have shared my dedication and belief in my parents’ vision that allowed us to exploit a gap in the market to offer a more creative and individual fragrance choice. As a business, we have always tried to nurture our brands as though we owned them ourselves, ensuring staff have a very high level of training too and taking the time to deliver results for the visionary perfumers whose brands we distribute.”
“Receiving an award such as this is a great honour and one that means a lot to me, my family and our staff. As a family business we care, strive to embrace the opportunities available to us and are continually looking forward to the years ahead where there are plenty of opportunities for further growth of the business, both in bricks and mortar retail and online. This award is a reflection of the great team that we have working together to deliver our mission and we are all looking forward to the exciting times that lie ahead,” concludes Chris.